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In a ring

Oval

The shape of the moment — it overtook round as the #1 purchased cut, looks larger per carat, and elongates the finger.

From $1,570–$2,96512 available

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In a ring

Round Brilliant

The enduring classic — maximum sparkle and never out of style.

From $1,340–$3,14468 available

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In a ring

Marquise

Surging in 2026 (sales up ~94%) — bold and regal, with the largest face-up size per carat.

From $2,396–$2,7082 available

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In a ring

Elongated Cushion

One of the most talked-about cuts of the year — a romantic, vintage-modern take on the cushion.

From $2,0961 available

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In a ring

Pear

A distinctive teardrop that also lengthens the finger.

From $1,113–$2,96427 available

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In a ring

Princess / Square

Sharp, geometric, and modern.

From $1,088–$2,82613 available

Lab-grown sweet spot in 2026 is 1.5–2 ct — Because lab-grown stretches the budget, most 2026 couples land at 1.5–2 ct — noticeably larger than the natural-diamond average.